Customer

17 Ways Small Businesses Can Leverage AI To Boost Customer Acquisition Efforts

Small Business / Alexander Reed / November 21, 2023

getty As technologies like artificial intelligence emerge and continue to transform how businesses operate, small businesses would be remiss to not take advantage of what AI has to offer. Particularly on the customer acquisition front, leveraging AI-powered products and services can be an effective strategy for attracting and retaining new customers with limited resources. While […]

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Small Business

19 Creative Customer Loyalty Program Ideas For Small Businesses

getty Fostering customer loyalty is paramount for businesses of any size. However, achieving it can be especially crucial—and challenging—for small businesses that typically lack the resources and brand recognition of a larger enterprise. One way to encourage repeat business is to create a customer loyalty program, but leaders may not have a clear idea of